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Fruity Flavors Lure Teens Into Vaping Longer and Taking More Puffs, Study Says [latimes.com]

 

By Emily Baumgartner, Los Angeles Times, October 27, 2019

Most experts agree that sweet flavors like cotton candy and mango help entice teens to try their first-ever puff on an electronic cigarette. But what keeps them coming back?

Flavors appear to play a role in that too, according to a new study of Los Angeles high school students. Those who vaped with flavors other than tobacco and menthol were more likely to maintain their habit over the long term — and they took more puffs each time they reached for their device.

The findings, published Monday in the journal Pediatrics, provide another piece of evidence to help experts understand the causes of a skyrocketing addiction crisis across the country. Millions of teenagers are vaping, and hundreds of thousands of them will develop a nicotine addiction that prompts them to switch to smoking regular cigarettes.

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