Iowa ACEs Action (IA)

Iowa ACEs Action connects individuals and communities across Iowa who are reducing adverse childhood experiences and the impact of toxic stress. This collaborative online community serves as the venue for sharing resources and best practices, and for launching discussion and open communication across all regions of our state.

Sarah WelchMember

Over the next year, I'm looking into developing messages around ACEs and healthy child development that can help unify the conversation and engage the broader public.This work is leading me to the question: who do we need to engage with the ACEs research to have the biggest impact in bringing this information to the broader community and inciting community-wide change. It seems like those in the social services and a few other sectors are familiar with the ACEs research but this important information still hasn't reached the broader community or engaged community leadership. Knowing we cannot reach everyone and a defined audience produces better results with a messaging campaign: Who should we target in our outreach efforts to and why? (such as businesses, faith leaders, civic leaders, new mothers, young professionals, etc.) Thanks for your input!

9/24/1412:05 PM

Original Post

Wendy StokesbaryMember

Hi Sarah-

first of all-I am excited that Iowa has joined the ACEs connection forum! I've been utilizing this site on my own for awhile now and am glad that my colleagues in eastern Iowa now have a way to link to the rest of the state, and the nation, to learn from each other and mobilize our resources.

to respond to your question about who to target in outreach efforts, my thinking continues to be targeted on educating public schools, preferably pre-K through 12, but if that's too much than pre-K and elementary. The potential for impact seems greatest there, given the amount of time kids are there, and how much influence educators really can have in terms of detection, referral, and building protective factors for children through both classroom and individual relationships.

9/25/142:53 PM

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